Message Ads
Message Ads are sponsored messages delivered through messaging platforms that enable direct conversations between brands and users. These ads appear in users' message inboxes or chat interfaces, allowing for personalized, interactive engagement through platforms like LinkedIn Messaging, Facebook Messenger, and WhatsApp Business.
Definition
Message Ads are sponsored messages delivered through messaging platforms that enable direct conversations between brands and users. These ads appear in users' message inboxes or chat interfaces, allowing for personalized, interactive engagement through platforms like LinkedIn Messaging, Facebook Messenger, and WhatsApp Business.
Examples
LinkedIn InMail campaigns with personalized B2B outreach
Messenger ads with product catalogs and instant responses
WhatsApp campaigns using rich media and quick replies
Interactive product discovery through guided chat flows
