Meta Advantage+ (formerly AAA)
Meta Advantage+ (formerly Automated App Ads) is an automated advertising solution that uses machine learning to optimize ad creative, targeting, and delivery. It automatically tests different creative combinations and adjusts campaigns based on performance data.
Definition
Meta Advantage+ (formerly Automated App Ads) is an automated advertising solution that uses machine learning to optimize ad creative, targeting, and delivery. It automatically tests different creative combinations and adjusts campaigns based on performance data.
Examples
Automatically testing different creative combinations to find the best performers
Dynamic adjustment of audience targeting based on real-time performance data
Automated budget allocation across different ad sets based on performance
