Platform-SpecificYouTube

YouTube Shorts

YouTube Shorts is a short-form vertical video format and dedicated content ecosystem within YouTube that enables creators and advertisers to reach audiences through brief, engaging content up to 60 seconds long. The format includes platform-specific creation tools, a dedicated Shorts feed, and monetization through the YouTube Partner Program and Shorts-specific ad formats.

Definition

YouTube Shorts is a short-form vertical video format and dedicated content ecosystem within YouTube that enables creators and advertisers to reach audiences through brief, engaging content up to 60 seconds long. The format includes platform-specific creation tools, a dedicated Shorts feed, and monetization through the YouTube Partner Program and Shorts-specific ad formats.

Examples

Vertical video content optimized for mobile viewing

Creator-driven short-form entertainment and tutorials

Brand integrations within Shorts content

Shorts-specific ad placements between videos

Related Terms

Short-Form Video

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child

YouTube Advertising

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component

Vertical Video Ads

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component