Platform-SpecificMeta
Meta Shopping
Meta Shopping encompasses the suite of e-commerce tools and features across Meta platforms (Facebook, Instagram) that enable businesses to showcase and sell products directly to consumers through product catalogs, shops, and shoppable posts.
Definition
Meta Shopping encompasses the suite of e-commerce tools and features across Meta platforms (Facebook, Instagram) that enable businesses to showcase and sell products directly to consumers through product catalogs, shops, and shoppable posts.
Examples
Instagram Shop product tags in posts
Facebook Marketplace listings
Shopping tabs on business profiles